Film school kid turned business school girlie, born to understand the brand and customer truth. Did my undergraduate work in Film Production, English Literature and History at Northwestern University and went to earn my M.S. in Advertising. Spent some time at Stanford digging Into innovating for business and services learning how to conduct workshops, build prototypes use empathy and understand the customer journey.

Went agency-side working Comms Planning for Molson Coors and then landed client-side at Amazon in Global Brand & Campaign. Felt at home with big tech and brought new brand platforms, campaigns, and positioning to life all across Amazon and Amazon Prime. Went back agency side and spent time at Leo Burnett unpacking the kids positioning and campaign platform for KFC and solving Rite’s Aid’s latest business problems before landing at Heartbeat, a healthcare agency with clients like Pfizer.

Naturally curious, unconventional, creative and collaborative.